Sunday, July 30, 2006

Dead Men Don't Sign Releases

You've heard of viral marketing? Well now, behold spectral marketing. The makers of the spectacularly mediocre Ghost Whisperer (I speak from the unfortunate experience of having watched a couple of episodes) claim that images of ghosts are showing up in raw footage from their show. And they're putting this footage up on their web site for your perusal.

Imagine you're a ghost. You've spent who-knows-how-long trapped between this world and the next, trying to make contact with someone, somehow, to complete your "unfinished business." Finally, you manage to break through, and have your image show up on a split second of footage shot on the set of some television show. And instead of help, your likeness gets pressed into service marketing said television show.

The final indignity.

5 comments:

Anonymous said...

Man.
And here I thought it was bad enough that the gateway to the spirit world - the Ouija Board - was manufactured by Parker Brothers. And now this?

And everyone wonders why spirits get so peeved off when you disturb them.

All I can think of right now is...

"You let yourselves be photographed - AND you let Otho get a hold of the damned handbook! We can't let a routine haunting like yours provide proof that there is life after death!" :D

Anonymous said...

Has anyone found the clip(s) in question? There doesn't seem to be any trace (ectoplasmic or other) of those on the official CBS site.

FKL

GiromiDe said...

Our household officially hates this show. My wife refuses to watch it as it replaced Joan of Arcadia. What I find funny is that The Ghost Whisperer is more or less the same kind of show as Joan of Arcadia. They are both planted firmly in the milieu of "innocent young woman uses otherworldly means to help distressed person of the week." I don't get it.

DrHeimlich said...

FKL -- I did not find the link in question. I partially posted this in the hopes that someone else might track down where on their site they're hiding it.

giromide -- I don't understand the logic of replacing Joan with Ghost either. But I understand the boycott. Joan of Arcadia was a high-quality, emotional drama. Ghost Whisperer is schlock that repeats itself every week (for the few I watched, anyway). But yes, from the sound of the concept, they're not very different. And I can't understand why tons more people watch the replacement show than watched the good one.

GiromiDe said...

Jennifer Love Hewitt is easier on the eyes, pulling in whatever male viewers aren't tuned into Sci-Fi on Fridays. That's really the only explanation. (Right now, I think Amber Tamblyn is more attractive than Hewitt. That's just my taste.)

What was also interesting about Joan of Arcadia was that it was weaving science and faith together. Deep science that interested the agnostic, brilliant brother dovetailed into Joan's conversations with God.

It was a bold effort, and like many bold efforts on television, it was promptly cancelled. It was starting to get into darker territory, albeit possibly under pressure from impending cancellation.